14
Feb

The ‘Bleisure’ ‘work perk’ is proving a winner for employers and employees alike

With millennials making up a growing share of the workforce, they’ve been quick to capitalise on a new, unofficial work perk. Bleisure travel – the trend of blending business with leisure activities on business trips – is on the rise, providing a greater quality of life and work/life balance to those who take advantage of it.

According to the second annual ‘State of Business Travel Survey’ by National Car Rental, 90% of millennials have engaged in bleisure travel in the past year compared with 81% of Generation Xers and 80% of baby boomers. While all three generations benefit from bleisure travel, recent industry reports say millennials have led the way in normalising the trend. Nearly half (49%) say they’ve extended business travel into a leisure trip or scheduled a vacation around business travel to save on costs.

Across all three generations, those who engage in bleisure travel are significantly more likely to be satisfied with their quality of life (93% versus 75%) as well as their work/life balance (87% versus 64%) while on the road than non-bleisure travellers, the research shows.

In addition, it highlights that bleisure travellers are more likely to prioritise self-care on the road than non-bleisure travellers, which includes following a healthy diet (42% versus 29%) and exercising (57% versus 31%).

READ MORE – via The Blue Swan DailyThe ‘Bleisure’ ‘work perk’ is proving a winner for employers and employees alike