07
Jan

In the clouds – the terms most commonly used to describe some of the world’s most popular airlines

All travellers have a preference of airline they would rather fly, hotel they would rather stay, even airport they would prefer to use. Even when it comes to destinations, we all have our own opinions on the positives and negatives. Opinions can be very different and can be impacted by service, price, efficiency etc.

That is why this study from US Packaging & Wrapping is very interesting. The packaging supply company has collated thousands of customer reviews (sourced from TripAdvisor, Trustpilot and Skytrax) and illustrated them as word cloud visualisations to highlight the words most commonly used to describe some of the world’s most popular airlines.

Overall the findings appear fairly positive, albeit the data does yield some intriguing results.

READ MORE via The Blue Swan DailyIn the clouds – the terms most commonly used to describe some of the world’s most popular airlines