Corporate travel buyers in China are split between short period extensions and launching new RFPs or tenders for supplier agreements as they see a rise in domestic travel, but international demand remains dormant
There has been a lot of attention on China during the Covid-19 pandemic – not all positive – but the country’s journey and experience as consumer confidence in travel has grown has provided a guide to help businesses in other parts of the world navigate the process to the new normal.
It is now some time since the mainland China lockdown came to an end and despite a few isolated concerns domestic reported cases of Covid-19 remain low. Businesses remain cautious though, but confidence is slowly returning with sentiment studies showing more people are feeling safe to return to their former ways of life, with the added physical distancing that is now an accepted part of life.
But the recovery is taking much longer than most anticipated delivering a blue print that will worry other nations across the globe. While China’s domestic market is seeing capacity levels closing in on last year’s levels, the growth in demand is flagging behind and this traffic remains dominated by the visiting friends and relatives demographic and some leisure travel.
Encouragingly, business demand has bounced back but numbers are understandably down. Travel manager members of the Corporate Travel Community (CTC) are seeing encouraging signs of the beginnings of a recovery in domestic corporate travel in China. But that same cannot be said of international travel where restrictions and enforced quarantines dilute demand.
READ MORE via The Blue Swan Daily: Corporate travel buyers in China are split between short period extensions and launching new RFPs or tenders for supplier agreements as they see a rise in domestic travel, but international demand remains dormant